Shopify, Shopify Tax

Invoice Management

Shopify Tax

Invoice activation

Shopify Tax

Invoice management

Background

Part of Shopify's path to $1 billion is winning the EMEA market. Introducing Shopify Tax in the EU and UK addresses top tax-related challenges for merchants in these regions. A key benefit of Shopify Tax EU/UK is that merchants can generate and automatically send VAT invoices, ensuring tax compliance.

As the lead designer and project champion, I led the end-to-end design, research, and project management. We launched the feature to 100 Early Access merchants in August 2024 and officially launched in October 2024.

Info

Timeline

5 months

Responsibility

Lead Designer

Research

Team

Shub Gaur

Kaunain Karmali

Bradley Galway

Impact

We launched Shopify Tax EU in October 2024, and by January 2025, over 80% of shops in the EU and UK use Shopify Tax, with an estimated GMV of over $3.1M by end of 2025. In less than 2 months, over 200,000 invoices are generated.